AGENT TRAINING: HOW TO GENERATE LEADS

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Lead Generation 36:12:3

This comprehensive 12-session course begins with The Power of One, a precise focus on what matters most for your business – lead generation. Learn to close at least 36 transactions in 12 months by developing and maintaining a habit of 3 hours a day of lead generation.

This comprehensive session course begins with The Power of One, a precise focus on what matters most for your business – lead generation. Learn to close at least 36 transactions in 12 months by developing and maintaining a habit of 3 hours a day of lead generation.

Build on the principles and practices of KWU’s foundational course, CAMP 4:4:3, and hone your strategies for prospecting, marketing and leveraging your contact database. Explore tactics for lead generation wth your Met database, your farm, open houses, FSBOs, expired listings and agent-to-agent referrals, and learn how to convert your leads into appointments, and then to closed deals. Establish goals and develop a business plan that maximizes your new skills and habits.

Objectives:

• Learn the importance of focusing on lead generation.
• Build your validity and positioning to ensure success with customers.
• Learn essential strategies to help you prospect and market for leads.
• Learn to leverage a contact database.
• Adopt techniques for turning buyer and seller leads into appointments.
• Set goals and develop a business plan.

Audience:

• Agents who have completed CAMP 4:4:3 and are in the growth stage of their career.
• All agents wishing to refresh or advance their lead generation skills.

Recommended Delivery:

This course is designed to be delivered in a market center as 12 two-hour sessions. It can also be delivered as a one- or two-day event at the Regional level.